Advanticom Identity

Advanticom Identity 2017-09-01T15:37:37+00:00

Project Description

Advanticom is in the business of designing, engineering, assembling and servicing IT solutions that help organizations become more efficient and more productive. Their strategy is simple: recruit people with the right experience and talent, cultivate knowledge and business savvy, and create a culture of excellence from top to bottom. It’s a strategy that produces powerful solutions for their clients.

With a shift in focus and a new value proposition, Advanticom sought to reinvent themselves with a new identity to set them apart even more so.
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I first participated in an intensive market research study and the crafting of a comprehensive communication plan. Once a clear strategy emerged, I began by creating the new identity system and worked with Advanticom to integrate the new mark into their corporate culture.

Other options considered:

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Work Included:

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