Firm: Daniel Pipitone (freelance)

I was responsible for all concepts, design and production coordination for the CASA Volunteer Poster series, used to recruit potential advocacy volunteers and donors.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose…children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

/ Award /

2005 ADDY
Public Service | Campaign Elements

View all the CASA materials >

Visit CASA’s Website >

Firm: Daniel Pipitone (freelance)

CASA of Allegheny County is just one local organization in a nationwide network of regional CASA offices. With strict national identity guidelines to adhere to, CASA of Allegheny County made clever use of their standards to recreate a full set of materials from the ground up.

Their new presence in the community started with a fresh new website, complete with smiling children and a warm and inviting look and feel. A primary goal for CASA’s new campaign was recruiting volunteers. An increase in these numbers means more help for the children — and that’s top priority. Launch of the new site increased their website traffic by more than 120%.

The CASA site also underwent a revamp  in February of 2008 to wrap the entire site architecture in a content management system (CMS). CASA staff can now handle all of the needed changes using a customized administrative interface.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose – children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

/ Award /
2005 ADDY
Website | Public Service

View all the CASA materials >

Visit CASA’s website >

Firm: Daniel Pipitone (freelance)

For their first-ever annual report, CASA of Allegheny County set out to communicate to an expanded audience of donors, supporters and volunteers. With a careful balance of whimsy and elegance, the report covers CASA’s community impact over the year, as well as their ambitious plan for growth.

Along with emotional and moving stories, statistics and financials, the report announces CASA’s 25-year growth strategy, laying the groundwork for an increasingly widespread advocacy effort.

Equal in importance to the practical information was CASA’s underlying message — planning for their legacy of service to the children and families of Allegheny County was as critical as their current activities.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole  purpose — children. They act as a child’s advocate in the courts in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

View all the CASA materials >

Visit CASA’s Website >

Firm: Daniel Pipitone (freelance)

With strict national identity guidelines to adhere to, CASA of Allegheny County made clever use of their standards to recreate a full set of materials from the ground up.

I was responsible for the design of an updated identity system, including business papers and personal note cards.

This identity was also extended to a refreshed website, quarterly newsletter, corporate brochure, annual report and various other collateral.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose…children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

/ Award /
2005 ADDY
Public Service | Campaign Elements

View all the CASA materials >

Visit CASA’s Website >

Firm: Daniel Pipitone (freelance)

I handle all design and production of the Cigar Dinner and Auction materials each year, including invitation, sponsor recognition signage and event program.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose – children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

/ Award /
2005 ADDY
Public Service | Campaign Elements

View all the CASA materials >

Visit CASA’s Website >

Firm: Daniel Pipitone (freelance)

I handle all design and production of the CASA of Allegheny County quarterly newsletter.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose – children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children would otherwise have no voice.

/ Award /
2005 ADDY
Public Service | Campaign Elements

View all the CASA materials >

Visit CASA’s Website >

Firm: Daniel Pipitone (freelance)

I handle all design and production of the Spring auction event materials each year, including invitation, sponsor recognition signage and event program.

/ CASA Background /

CASA of Allegheny County is a truly special client. CASA works hard for one sole purpose – children. They act as a child’s advocate in the courts, in situations of abuse, neglect and family-centered issues, when children otherwise would have no voice.

/ Award /
2005 ADDY
Public Service | Campaign Elements

View all the CASA materials >

Visit CASA’s Website >